Tuesday, December 5, 2017

A Holiday Cheer with the Christmas Lighting Ceremony at Theatre Mall and Prominade

When it comes to Christmas, Philippines is popular with Christmas preparations, decorations, and lighting. This goes with the much-awaited annual tradition of Christmas lighting ceremony at the Promenade and Theatre mall that officially begins Christmas in this area of Greenhills.


Jazzed up by the presence of stars and entertainment personalities, the tradition started in 2008, the 20th year of the Music Museum, when German 'Kuya Germs' Moreno invited stars like Gloria Romero to join him providing Christmas cheer and dazzle at the ceremony. Through the years, young stars like Barbie Forteza, Bea Binene, Jake Vargas, Hero Angeles, and Ken Chan joined Kuya Germs in spreading Christmas cheer to shoppers and mall goers at the Promenade.


Every year, the celebrities assemble at the site of the Christmas Switch, put their hands together and press the switch immediately, the bright light of Christmas start to shine all over the place -- as if the stars of the entertainment world lend their sparkle to the Holiday look.

This year, stars of GMA's hit television show Meant to Be Ken Chan, Jak Roberto and Barbie Forteza, including Mark Manicad and John Nite carried on the tradition begun by Kuya Germs. At the flick of the switch, the Christmas lights inside and outside the mall and on the Christmas tree came alive in a blaze of big and little lights, punctuated by transparent Pinoy parols deftly out together by resident artist Francis Dano-og.


"I'm so happy to be doing this again. I love the symbolism of the lights going on at the same time to start the Christmas festivities here," said Barbie Forteza, who first became part of the Greenhills tradition when she was just 13 years old.

The Christmas Lighting ceremony was led by Music Museum Group President Precy M. Florentino and other MMG officials. The event touched off engaging Christmas activities at the mall highlited by a Christmas Bazaar at the Missouri area that will go on until December 21.

Ms. Florentino recalled how Christmas lights are a traditional part of the Christmas celebration and how parols – the traditional Filipino symbols of Christmas – lit the way for the country folk on their way to Simbang Gabi. "We want to show that the Christmas spirit is forever alive in us. We want these Christmas lights to provide hope and cheer to our surroundings. Pinoy Christmases are always bright," she added.


The dining, shopping and entertainment enclave is best known for its popular performance venues, the Music Museum and Teatrino, its state of the art Greemhills Cinemas that pioneered the Dolby Atmos Sound Technology, and its lively mix of shops and restaurants.

For more details about activities, movies, dining places, shops, stores and more at the Promenade and Theatre Mall, go to www.musicmuseam.com.ph.

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