Say Hello to Joie



Joie is a UK brand formed by global group of friends and parents with one simple mission: to share joy 
with new parents worldwide. Its versatile collection of baby gears from strollers, to car seats to playards
offer the highest standards of design, engineering and safety. Each product has a unique parent-friendly 
features to address the needs of every growing baby. Security, functionality and durability are its key 
attributes allowing multi-stage use from infants to children. JoieTM is happy to introduce you to an 
extensive award-winning product line that makes life with children less work and more fun.


We build them...

Stronger. Every product endures thorough and extreme testing through fully customized testing 
regimens and everything is assembled to ensure all works perfectly before shipment.

Better. With highest quality plastics, tough and durable strength fabrics and undiluted, uncompromised 
materials.

Safer. Our exclusive car seat testing facility features the most accurate technology for 
crash test simulation and aids in manufacturing car seats with ultimate quality, precision, 
and structural integrity.



Travel System


AIRE LX 

A featherweight friend designed to make everyone journey a breeze

  • Lightweight travel system with Gemm car seat
  • Suitable from birth with flat reclining seat
  • Adjustable, removable hood with viewing window
  • Large shopping basket
  • Locking double front swivel wheels




CHROME

A master multi-tasker with every mode imaginable

  • Suitable from birth with flat reclining seat
  • Pairs perfectly with Gemm car seat
  • Ultra compact gravity fold
  • When folded can be transported into trolley mode
  • Extendable canopy with visor and window
  • Large easy access shopping basket
  • Locking single front swivel wheels






Car Seat



STAGES 

A brilliant companion born to grow from birth to 7 years.

  • Group 0+1/2 car seat

  • Suitable rearward facing from birth to 18kg or 4 years old

  • Suitable forward facing from 9kg to 25kg or 7 years old









Playard


EXCURSION 

A road trip ready nursery with portable pop-off toppers

  • Ultra secure frame with exposed curved tubing

  • Full size bassinet

  • Simple push button fold

  • Changing and rocking unit can be used on and off the cot

  • 2 speed soothing vibration

  • 5 classical lullabies and 5 nature sound

  • Nightlight with 3 brightness settings.







To spread the joy of this new brand, Europlay Distributor Co. Inc., in cooperation with 
Baby Company and Smart Parenting, invite everyone to an exciting celebration in ‘Meet 
Joie Brand Launch’ Event on April 16, 2016 at The Concourse SM Makati. The event 
will officially introduce JoieTM full line of products to Philippine market through several interesting topics 
and hands-on activities. There will be open discussion from well-known personality, talks about safe travel 
guide with babies, car seat product demo, and stroller exercises, with in between games and raffle prizes 
to liven the guests and participants. And to make it even more exciting, a grand raffle of Joie Gemm Car 
Seat will be given to lucky guests with 1,000 pesos minimum purchase at the Summer Baby Sale Event 
from April 11-16. Guests who will pre-register at www.ph.joiebaby.com/register until April 15 will also 
get the chance to win in the grand raffle. Apart from these, guests can also enjoy amazing discounts and 
treats from other participating brands. 


Explore JoieTM at www.ph.joiebaby.com. Like facebook.com/joiebabyph for exclusive treats and promo 
updates. JoieTM is exclusively distributed by Europlay Distributor Co. Inc. www.richprime.net.







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